Tuesday, November 24, 2009

Persuasive Picture


In this picture, the man gives us an example of giving a persuasive way of doing things. He uses humor to get his point across.

Smile

colgatenp3.jpg


Brings attention to Colgate through a funny picture.

This cartoon uses rhetoric because it makes me not want to be subject to rich foreign oil tycoons

Image

http://images.google.com/imgres?imgurl=http://dekerivers.files.wordpress.com/2009/05/sf2.jpg&imgrefurl=http://dekerivers.wordpress.com/2009/05/01/swine-flu-cartoons/&usg=__nNZEezal4VO7khE1eU26SeUiZFU=&h=346&w=400&sz=69&hl=en&start=19&tbnid=X03wDC0owidBTM:&tbnh=107&tbnw=124&prev=/images%3Fq%3Dswine%2Bflu%2Bcartoon%26gbv%3D2%26ndsp%3D18%26hl%3Den%26sa%3DN%26start%3D18

In this cartoon the cartoonist uses humor and irony to win the audience. The image shows the hypersensitivity in the U.S. government felt by those in the general public.

This is a funny political cartoon showing how Sarah Palin doesn't really know what's what about campaigning.

Image

I think the image is persuasive in the sense that it gains your attention immediately.
http://www.coachingchallenge.com/2009/07/05/coaching-challenge-on-persuasion/

Good Rhetoric

http://www.msnbc.msn.com/id/28380133/displaymode/1107/s/2/framenumber/1/

This shows why people vote like they do.

I Want You

This image tries to elicit an emotional appeal to patriotism.
http://www.nycbikemaps.com/spokes/look-new-nyc-bike-safety-ad-campaign/

This image is visually rhetorical because it poses the current state of the danger cyclists encounter in New York City.

Persuasive Image



This is persuasive because it is a threatening twist to a common sign, and it's repetitive.
This image is very convincing because if I lived during World War II I would really want to buy bonds so that the country could make some bombs.

Save Water


This photo persuades us to turn off and save water!! It does a good job by showing a hundred dollar bill coming out of the faucet!!

Persuasive Picture

http://staff.esuhsd.org/danielle/English%20Department%20LVillage/natural032.jpg

This is an example of being persuasive, the penguins don't realize that if they use ice as a natural resource then they will have nothing to live on.


Friday, November 13, 2009

Thoughts on the Lecture

I thought that the lecture by Beth Hedengren was very interesting and it gave me a fresh outlook regarding writing. She talked about how you can tell good writing from bad writing by the motives the author has. She used Nehor and Nephi from the Book of Mormon as examples of this. I liked that because it helped me to see similarities from different aspects of my life. I have never really related the Book of Mormon to writing before.
She also talked about virtues we can develop by writing. The first was humility. She used a quote from Dick Guindon to emphasis her point. "Writing is natures way of letting you know how sloppy your thinking is." Mrs. Hedengren taught us that we should gain humility by accepting correction when we write. The second virtue she talked about was charity. She urged us to think of others when writing, especially our readers. This can help us to establish charity in our lives. John Trimble has said in regard to this, "Serve the reader." Mrs. Hedengren also talked to us about how writing can bless others lives.
Another virtue that can be developed through writing well is clarity. Mrs. Hedengren taught that sometimes you just have to start writing in order to gain clarity. She also said that no matter who you write to, if you write with real intent you will gain clarity. The last virtue that you can gain through writing, that Mrs. Hedengren talked about, is stick-to-it-ivity. She used the word gumption to explain this virtue which means: spunk, courage, and resourcefulness. She also used a quote from Henry B. Eyring, which said, "Hard work is the only reasonable option." Mrs. Hedengren taught that by writing for good purposes we can gain these virtues. It was something that I had never really thought about before and I was thankful for the new perspective that this lecture provided me.

Presentation

i have never really thought of writing as a tool for good and evil. I have always thought of it more as an assignment or a means to an end. But after Mrs. Hedengren's presentation i saw that it can be used for bad or good, and i need to remember to use it for good. Being at BYU, she assumed that we all wanted to be honest and true in our dealings with fellow men. She also assumed that we wanted to become better writers because we were at a writing seminar type thingy. Her claims and reasons were built around these assumptions. She claimed that good writing is writing done for the right reasons. To support her claim she talked about all the positive benefits of good writing. She told personal stories and asked for stories from the audience, which i quite liked. It gave us a chance to reflect on why we write. As i'm reflecting right now i realize that i'm writing this so i can have a better grade in my class, sounds like i need to listen to her lecture again. Well, writing is a process, line upon line, precept upon precept. I'm working on having good intentions when i write. Now i'm getting off that tangent and back to her lecture. The reasons she gave were that through good writing, we can gain humility, charity, clarity, and stick-to-it-ivity, and that writing is a valuable way to serve. She then went through each virtue and told how writing helped her gain them in her life. Overall, it was a good lecture and i gained a valuable perspective on writing and why we write and for what reasons we should write

Thursday, November 12, 2009

Thoughts on Auntie Beth's Presentation

I must admit, I didn't think that I was going to get a whole lot out of a talk on the differences between "Nehor and Nephi's" writing styles (at least that is what I thought I was going to be hearing about). But I ended up coming away with a whole new perspective on writing and I am very glad that I went. I have always seen writing papers as a waste of time and mental energy that could be better spend elsewhere, but after hearing Mrs. Hedengren's (I'm calling her Auntie Beth from now on) speech, I honestly feel like now I have more of a purpose in writing. I liked how she intertwined lots of quotes and stories from General Authorities in her talk, I am really a sucker for quotable quotes so those helped me to stay focused on what she was saying.
As for her claims, reasons, and assumption, I think I did a pretty decent job of picking them out. From what I understood, it sounded like her main argument was that writing is meant to be used for the betterment and benefit of both the reader and the writer. It is not just some useless thing that teachers make us do in college so we have homework, but rather a tool for creating a better society and preserving memories for generations to come. She included a quote to support this argument from the ancient Roman Philosopher Quintillion (I'm almost certain I spelled that wrong). He said "Your not writing well if you're not writing for good reasons." This supports her claim that writing can be used as a means of bringing about good. Another one of her claims was that by writing with the intent of helping others, you can gain virtues for yourself. The four virtues she focused on were humility, charity, clarity, and stick-to-it-ivity (not a real word). She gave lots of examples of how when we strive to write for worthy reasons, we are blessed with more of these virtues. Throughout the whole talk Auntie Beth cited a story from her beginning teaching days here at BYU when she had to write a paper to defend her and her fellow part-time employees. She described to us how this taught her about how to gain the four virtues as she struggled to write the paper that she wanted to. Some of the assumptions she made were that we were all members of the church in the room (which is a pretty safe bet at BYU) and that we all understood certain gospel teachings and lingo. Things like journal writing, and what the Ensign is.
Overall, I thought that her speech was great. I know that at least one person left the room feeling inspired to be a better writer and student. I hope that I can carry over what I learned today from Auntie Beth into the essays that I write in the future. And that as a result, I will be able to make the world a better place through my writing.

"Thoughtful Blog Post"

Well, today I went to Beth Hedengren's lecture on "Nehor vs. Nephi: Virtue and the Art of Writing Well." It was a fairly interesting lecture in which many claims were stated, suppositions were made, and stories were shared.
She began by talking about Nehor, a character in the Book of Mormon who used rhetoric to get gain for himself. Beth stated that Nehor was a bad man because he was not writing for the right reasons. In this she assumed that her audience shared her belief that writing to get personal gain and the glory of the world is wrong. She briefly mentioned a couple other individuals in history (namely Hitler, and Stalin) who used rhetoric well, but they used it for the wrong reasons and therefore they didn’t write “well.”
Later in her lecture she made the claim that writing helps you develop certain traits, namely: humility, charity, clarity, and “stick-to-it-ivity.” She then talked about each of these traits separately and gave reasons to support her claim.
To support her claim that writing helps one develop humility she stated that “in order to write well we must learn to humbly accept correction.” She then gave an example of Moroni’s humility when, in the Book of Mormon, he stated that he knew he was weak in writing.
To support her claim that writing can help one develop charity she stated that when one writes effectively, one needs to think of the need of the reader. By doing this one develops charity, because they are thinking of the needs of others.
She then gave the quote “Writing is nature’s way of letting you know how sloppy your thinking is” in order to support her claim that writing can help one develop clarity. She said that when one writes they are able to see things more clearly. She gave an example of when she wrote a paper addressing some of the concerns of the part time faculty at BYU, where through writing, she was able to see the issue from the side of the part-time faculty as well as from the side of the administrators.
In supporting her claim about “stick-to-it-ivity” she talked about making homemade play dough, and said that even though it may appear to be a stick mess while one is making it (just as one’s paper may appear to be a sticky mess when writing it), if one sticks to it, eventually it will turn out to be great.
In her lecture Beth made many assumptions. Some of these assumptions include that learning to write well, and effectively use rhetoric, actually matters in life. She also made the assumption that we want to develop the traits she talked about. For that matter, she assumed to some degree, that we knew what the traits were.
Overall this was a fairly good lecture and hopefully I will be able to take some of the concepts she taught and apply them in my day to day writing.

Friday, November 6, 2009

The detrimental effects of humor in advertising.

Humor in advertisements can have an overall detrimental effect. Normally when people see an ad their subconscious mind automatically attempts to block it out due to the sheer volume of advertisements that we are exposed to every day. Humor may be an effective means of cutting through the mental barrier however studies have shown that humor has a negative impact on recall of the product being advertised.

Although humor can be beneficial in some advertisements there are certain limits that should be set on its use. Normally when you or I see an ad our subconscious mind automatically tunes it out due to the sheer amount of advertisements that we are exposed to every day. Humor can be used as a tool to cut through this clutter, but studies have shown that humor can have a detrimental effect on product recall. Usually what happens is you or I get a good laugh out of the commercial, but when it comes down to it we either forget what the product being advertised was, or we forget why THAT particular product was the best product for us. In other cases when humor is used sparingly, and instead the main reasons why a particular product is the BEST product are more dominant, the small amount of humor present in the advertisement may offend the user when the product something “high involvement.” For example if you were in the market for a 30 year loan on your house would you take a company more seriously that presented you with facts, or one that made simply had a funny commercial? I’d go with the company that educated me on the loan, rather than just entertain me.

Changing the way movies are rated

The MPAA announced on January 19, 2007 that they will be revising the way that they rate movies. These revisions will include such things as allowing the general public to know who the top three raters are as well as know general information about the other raters. The push for revision is fueled by the complaints and criticism of moviemakers and a recent documentary.

I think these changes are necessary and important, but are only a small step in the right direction. The way movies are rated needs to be revised much more. Hopefully more changes will be made in the next few years. It's important to know accurate information about the raters and it's a good step to take.


BCS football has too big of contracts with the media

Vague....

The BCS makes way to much money from the big-named conferences. Thanks to this, many schools in the smaller conferences such as the Mountain West and the WAC are not given an equal chance. This country was formed on equality between all men, but sports are becoming way too much of a media and money gain. These schools are making more money from their sports than the other conferences which gives them a better chance of having more money and sports.

All out well written....

The BCS "big-named" conferences are making way too much money. Each coach is making over $79,000 each game. Every single year the coaches are making more and more money and are not willing to let this playoff system even have a chance because they are making way too much money. Sports officially means money. However, the players playing do not even make a dime off of it. Only a few schools are given a chance of winning all this money, and they make sure of it. By signing contracts with such stations as ESPN, CBS, and FOX these schools are literally just pouring in the money. They make significantly more money than the schools in the smaller conferences. Every single year, there is controversy in which teams should have gotten into the National Championship game.

Obama and Fox Might Both Win

Both President Obama and Fox News might come away winners from argument because they are both trying to do the exact same thing: make each other look bad. Both sides want to make the other look poorly in front of the nation.

One of the main reasons I love sports is because there are no tie's. Except in soccer (which is why it isn't a REAL sport anyways).But I hate it when people tie, I want to see a decisive winner, and sometimes even more importantly, a clear loser. So it bothers me that in the current quarrel between President Obama and Fox News there is a good chance that both sides will emerge winners. The reason for this is that they both have the same purpose: they want to make the other side look like a good-for-nothing, yellow-bellied, slimeball. In this world of action movies, and TV shows; everyone has to have a villain, and it just so happens that Fox News and President Obama have chosen each other.

Alcohol and the Youth: An Advertising Nightmare

Presented in Does Alcohol Advertising Promote Adolescent Drinking? are numerous instances in which alcohol advertising is strategically placed in areas prominent to youth involvement. For example alcohol ads have been seen at concerts, supermarkets, corner stores, and at sporting events. While a child's exposure to alcohol advertising might not make them directly inclined to consume alcoholic beverages, a corelation was found between the children who chose to expose themself to more television with this advertising, and thus consume alcohol.

We are in a crisis with today's youth. Teenage drinking is higher than ever. While we consider drunk driving a terrible tragedy, we tend to blame many outlets such as bad parenting and out of control youth lifestyle. However, we must look at our own culture that promotes and even glorifies teenage drinking, from in the movies and television. Even more scary is that alcohol advertising is now being directed towards the adolescents, being placed in popular locations where teens are likely to be located.

Body Image Lies

In the Journal of Social Issues it talks about how how magazines influence teenage girls in a negative way, lying about what an average teenage girl looks like. They make it seem like they have to be tall and skinny. Teenage girls read magazines a lot and these things make them insecure and cause them to stop eating and do things that they shouldn't.

In the Journal of Social Issues it points out the many negative things that the media portrays to teenage girls. Specifically talking about magazines, we read that the 83% of teenage girls read magazines 4.3 hours a week. These magazines that they are reading lie to them, creating unrealistic models, attempting to sell dieting and beauty products to them. The "ideal" teenage girl in the magazines are 5'7", 100 pounds, size 5, with long blond hair and blue eyes. This shape is unrealistic and research shows that a person with this body mass index is very unhealthy and clearly in the anorexic range!!

Blogging and Free Speech

"Blogging became Amer's outlet - and his downfall. When Al-Azhar officials discovered a blogpost criticizing extremist professors, Amer was expelled and his case referred to the public prosecutor."

Kareem Amer was a 22 year old student who was sent to prison because he blogged about the reputation and president of Egypt. Egypt's standard of censorship is much higher than the United States and Europe. Thousands of bloggers would be sent to prison if the same standards applied here. The basic right of free speech is not respected in Egypt. Before where all printing presses were in control, it is now different because anyone can access free blogging services. Anyone anywhere can now be heard like Kareem Amer whose fame did more punishment than good for him.

I think this is awful. Everyone should have the right to free speech. Everyone has their own opinions and has the right to get them out there. People can either respect or not care for what is written but it shouldn't be cause to send someone to prison. They cut off a man's fingers as a warning sign to online writers. Obviously something is wrong if a government is willing to cut off someones fingers so people won't read negative facts about them. Amer was mocked when he wouldn't retract his blogposts. They laughed at the attorney present who was defending his human rights openly making fun of the concept of standing up for individual rights. This is dumb and people who right their opinions on the web should not be sent to prison.

The MPAA Rating System

Because this system will not cut and paste I am only going to paraphrase what is said in one of my articles. One of my articles states that the MPAA rating system delivers higher ratings to movies with more sexual content then to those with more violent content. This is essense means that a movie can be more violent and recieve a PG-13 rating but if it has any sexual promiscuity it will usually be rated R. Many avid movie goers believe that this is detrimental to children because violence in the media has just as negative an effect on children as sex in the media does.

I think it is terrible that the media gets away with so much these days! How dare they fill the minds of little children with scenes of violence and gore? Alright, so they take care of sex scenes by producing higher ratings, but how can they think that they are representing American parents. Do they really think that American parents want their children to be watching someone blow someone elses head off? American parents need to unite and demand a new ratings system from the MPAA!

Persuasion vs. Information

Over the past 15 years advances in technologies and the internet has made it possible for just about anyone to gain access to emense amounts of information. Information that is accessed includes anything from music and entertainment to politics and pressing issues around the world. The internet has also become an integral part of public health surveillance. The internet has been credited by many to the reduced time in recognizing outbreaks, preventing gov. from suppressing outbreak information, and facilitating the public health response.

Advances in technology have made access to information and breaking news available to the general public. While this access to information is a great tool, information portrayed wrongly can have a negative affect on society. Recently the scare on swine flue has been spread across the world. While a new strain of the flue can be a serious issue, the media in general have been overly dooms-dayish about how they report on health issues that has created hypersensitivity in society. The swine flue scare hit while I was in Japan living in Japan. Although only a few people in the area which I lived at the time got sick, schools and public gatherings in the area were closed for literally millions of people. The coverage of recent health "epidemics" has caused a boy cry wolf effect in society. When an actually epidemic does hit, society may not react like they should.

media bias

There was a really interesting fact that about the facial expressions of news anchors. It talked about how even though news anchors might not be biased in the tings that they are saying, they are biased in the way that their faces look, and the tone in their voices. I had never thought of that, and wonder how big of an impact it actually has on the impressions and attitudes of the audience.

Alternative medicine

Advocates of alternative medicine, specifically homeopathy, agree that it has been misrepresented in mass media. They quote The Lancet, which says, "Alternative medicine can be positively deadly." After which they respond with their own facts and figures. "The Lancet ignores conventional medicine’s own highly questionable safety record. In 2006, at least 2.8 million people were harmed by conventional medicine." They do this in order to show the reader that conventional medicine isn't as safe as it claims to be.

Slanders of alternative medicine claim that homeopathy can be deadly. They are hypocrites. In 2008 at least 2.8 million people were harmed by conventional medicine. That is more deadly than alternative medicine has ever been.

Persuasion vs, Information

Almost 11,000 swear words were used during prime time television in 2007. This includes all swear words from mild to very explicit. The amount of swearing that was used in 2007 was almost twice as much as was used in 1998. The f-word was used for the first time on prime time television in 1998. It was only used one time. In 2007, it was used 1,147 times.

It's ridiculous how much cussing is on TV nowadays. In 2007 alone, there were 11,000 swear words during prime time television. That is a ton considering that it is twice as much as they used in 1998. We are getting more lenient with swearing and it's not a good thing. They also used the f-word 1,147 times in 2007 during prime time TV. Kids are watching those programs! They only used that word one time in 1998. What is this world coming to?
Recently children obesity has created a significant research ground for many studies. According to a study published in "Pediatrics", "97.8% and 89.4% of food-product advertisements viewed by children 2 to 11 years old and adolescents 12 to 17 years old, respectively, were high in fat, sugar or sodium." The majority of food-advertisements are exposing children to unhealthy foods which can effect the consumers' eating habits. The study demonstrates that food companies drive to appeal to the younger audience. Thus, these companies are exposing children to unhealthy foods.

Obesity in children is a growing epidemic and one of the factors causing this is the food-product advertisements. With an immense amount of junk food advertisements directed to children the FCC needs to create a healthy environment in the media to balance it. If we want to protect the well-being and the future of the rising generation, we need to demand a change in our public policy now.